Monday, January 18, 2021

Top 7 Incentives for Using Social Media for Your Business

social networks

Getting started on social media is vital for any small business. But, if you’re going to get started, make sure you do it right.

Here at Leoboost, our services allow businesses and individuals to establish credentials and success on their social media accounts. Small businesses looking to take-off and gain popularity often ask, “Can you buy Instagram followers?” The answer is, yes! Leoboost makes your social media fame possible.

Why is Leoboost the best service to gain likes and followers? Leoboost is easy, affordable, and fast. Our results are immediate, which means you can elevate your social media engagement to exactly where you want it.

Leoboost’s services can help your business grow on platforms like Instagram, YouTube, Tiktok, Facebook, and Soundcloud. Unlock popularity from any of these great social media platforms.

Why is buying likes so vital?

Word-of-mouth marketing has always been one of the strongest strategies to expand businesses. An endorsement of a new business – or product – through conversations with friends, family, and acquaintances is an organic and genuine kind of advertising. Now that social media is around, word-of-mouth marketing is much easier for small businesses to control. Social media is a new and improved channel for word-of-mouth marketing.

Companies are benefiting from social media by utilizing word-of-mouth on platforms like Instagram, Facebook, and Twitter. All over these sites, friends, families, and acquaintances are having virtual conversations where advertisements can insert themselves.

Why outsource social media?

But managing social media isn’t as easy as it seems. A social media presence requires daily posts on various mediums, engagement with clients in the comments, stories, polls, videos, images, and more. It is a whole other discipline. And it can be tough to maintain if ‘social media manager’ was never in your job description.

What options do you have? You could hire a social media manager, which is expensive, or you could outsource your social media to a firm or freelancer.

By outsourcing, you get experts for a fraction of the cost of having an employee, and suddenly you don’t have the hassle of managing various profiles.

7 Incentives to Using Social Media for Your Business

At Leoboost, we have come up with the top 7 incentives showing the benefits of social media for your business. These motives will give your business a leg up on its social media status and reputation.

1.) Efficiency

Social media marketing is incredibly efficient. Being on sites like Twitter and Instagram will allow your company to be seen and contacted. These techniques are also incredibly efficient because your marketing can reach tens of thousands of people by sponsoring your business’s advertisements.

Social media’s efficient strategies are fundamental in getting businesses the exposure they need. Creating posts can be done at the flip of a switch, and foster connections with people all over the world.

2.) Stay up to Date on Trends

Being on social media platforms allows you to do your research on rising trends.

Search other companies that are booming with success to see what they are doing. Social media platforms, like Instagram, are popular because they are fostering current fashion, humor, style, and other trendy things. By observing these trends, your business can be at the front end of “cool”.

facebook app

3.) Utilize Advertising Tools

Social media platforms also profit from their incredibly useful marketing-based algorithms. Instagram, Facebook, and Twitter are constantly collecting data on what people look at, what posts they’re likely to buy, what sort of imaged boost engagement, etc. When you use a paid promotion on any of these platforms, you benefit from all the data that they have collected.

Advertising on social media provides you with all sorts of tools that show who you have reached, who is clicking on your ads, and which of your ads have been most successful. The advertisement tools accessible on these sites are comparable to your own private, calculating marketing team analyzing your outreach results.

Demographics are a huge element of successful marketing, especially when it comes to understanding your business’s audience. With social media advertisement tools, you can target your ads to certain age demographics, genders, locations, and more. This resource is incredibly valuable because it allows you to test your own organization’s strengths. Instead of spending money on general ads that might print in the local newspaper, you can connect with audiences all over the world.

4.) Test Your Tactics

Testing who your business attracts is the first step in creating a marketing strategy. Before social media, this might mean holding studies, presenting questionnaires, or using generalized advertising tactics. Now, with social media outsourcing, you can test quickly and affordably.

Maybe you would like to do a trial-and-error strategy. With social media, you can target your ads to all sorts of demographics and see which works best. This kind of exposure expands your understanding of which audiences are attracted to your own business.
<h35.) Engage with Followers

Unlike most traditional advertisements, social media is more than a one-sided presentation. Social media outsourcing allows businesses to create an interactive conversation with their audience and followers.

Instead of just exposing ads and hoping for views, now companies can respond, engage in comments, and interact. For example, a cooking blogger can encourage followers to tag brands in their own food creations. Then, the brand can comment back on how great their follower’s carrot cake turned out.

coocking

These back-and-forth interactions create a relationship stronger than any other form of marketing. Now, followers can feel like they are friends with the brand or business that they have connected with on social media. As a business using social media outreach, your goal is to make those deeper connections that will bring your audience closer to your brand.

6.) Save Time

As we all know, time is money. By purchasing likes for your business, you are saving loads of time on outreach and skipping straight to credibility. Social media pages with lots of likes, followers, and attention have the credibility and trust to be taken seriously.

7.) Be Strategic

Developing a strong social media outsourcing strategy is how your business can stay on track with its goals. Keep a schedule for your postings, analyze the statistics of your ads, and introduce new content.

Experience Serious Growth Through Social Media

The key elements of your business’s success lie in social media. Outsourcing ads through social media allows businesses to identify target demographics, establish what content to post, and analyze results. Through social media platforms, companies can learn more about their identities and what draws their audience to them.

Most importantly, social media lets businesses connect to their audience like never before. Your business can establish relationships with potential customers and clients, and forge a connection stronger than any other kind of advertisement. To learn more about getting your business off its feet through social media, check out the helpful services at Leoboost.



from
https://www.leoboost.com/blog/top-7-incentives-for-using-social-media-for-your-business

Thursday, January 14, 2021

How to Post GIFs On Instagram

giff-for-instagram

Animated GIFs are a great and easy way to have some fun on social media while increasing your Instagram game. GIFs are a hybrid of a photo and video—they are a moving image but are not considered a video, as GIFs don’t have sound and are short. GIFs grab users’ attention quickly, are entertaining, and easy to share. Did you know that GIFs were first developed in 1987?
Before we delve into the world of GIFs, we should mention the best way to get more likes on Instagram: through our Instagram services. Our likes are fast and come from real accounts, not bots. These likes will transform your Instagram to its full potential, as users are more likely to trust an account that has a substantial number of followers.

For a comprehensive breakdown of all of our social media services here at Leoboost

As GIFs popularity surges, incorporating GIFs into your Instagram is another great way to maximize your full Instagram potential. Here, we’ll answer your most burning GIF questions.

What is the point of Instagramming GIFs?

While Instagram started out as a photo-sharing application, it has grown to include videos, memes, GIFs, shopping, and well-being categories. As Instagram is known as a photo-sharing app, it only makes sense that it would expand to other forms of visual content. GIFs are a great way to amp up your Instagram by providing content in a different form and are more lively and exciting than just an image or video.
GIFs provide users with more room for expression: users can add text, effects, and can compile multiple photos together to create a moving image. Utilizing GIFs on Instagram is a great way to provide entertaining content that can lead to more likes and followers on Instagram.
Another option is GIF stickers, which Instagram makes easy to share by allowing users the option to add moving stickers onto their Instagram stories.

How Long Can My GIFs Be?

Instagram supports videos that are 15 seconds or less. If your content is longer than 15 seconds, it is not suitable for GIF form. If you have content that is longer than 15 seconds, perhaps split your content into two separate posts or upload a video.

The typical length of GIFs is six seconds. A popular way to display a GIF is to loop it, which displays your content continuously. You can choose to not loop your GIFs or to have your GIFs loop within a certain number of times.

creative photo

How Do I Upload GIFs Onto Instagram?

creative photo

The first step to getting your content on Instagram is to find an application that can convert your GIF to video. Basically, you’ll be uploading your GIFs onto Instagram as a video. You can’t upload GIFs directly from your camera roll onto Instagram.

There are many apps that do this, and the process is simple:

  • Install and open your application.
  • Upload the GIF that you want to convert.
  • Select where you want to save the video.
  • Some apps offer features for editing, adding special effects and filters.
  • Wait for the conversion to finish.
  • Upload the video to Instagram.

It is also worthwhile to note that Instagram’s parent company, Facebook, does allow users to upload GIFs without a third party application. GIFs are immensely popular on Facebook, and this gives reason to believe that Instagram may follow suit and hop on the GIF bandwagon. If so, this process may become moot. Until then, follow these steps to post GIFs on Instagram.

For additional tips and tricks for growing your Instagram account, check our blog. We offer a plethora of tips and tricks and release new content weekly!



from
https://www.leoboost.com/blog/how-to-post-gifs-on-instagram

Wednesday, January 6, 2021

Why Photo Quality Matters on Social Media

childsofa

Social media is powerful: over 74% of consumers’ buying habits are impacted by what they see on social media. Before we talk about the importance of high-quality photos on social media, we should mention the first step to growing your presence on Instagram and other similar platforms. This vital first step is to buy 100 Instagram likes to increase your reach and profitability on Instagram. Our likes are real and authentic and more people will be apt to follow your Instagram if you have more followers. More followers will increase your growth and reach more people and create more sales.

We recommend the likes buying service from us at Leoboost, because all our likes come from real accounts, and they are delivered instantly. This will give your site its first boost, so that you can start growing and expanding from there.

Here, we’re going to outline the best reasons for using high-quality photos to improve your social media presence.

Types of Images for Social Media

Every social media platform has different photos that work best for each platform. Just like you wouldn’t post the same photo on Instagram that you would on Facebook, the rules for the types of photos that work best vary. An important aspect to think about is what kind of platform would best suit the message you are trying to convey.
Facebook photos that feature hands with a product perform best; Instagram photos that show faces perform best.
Think about different ways of getting your message across. A photo with a caption is not as powerful or unique as an infographic or drawing paired with a photo.

No matter what the content is, never substitute quantity for quality.

Components Of High-Quality Images

Obviously, high-quality images are the opposite of low-quality. This means the photos are not blurry, pixelated, or esthetically unpleasing—either too little or too much to look at. Photos like these do not hold the viewers’ attention and are not memorable.
High-quality images are sharp, high-resolution photos that are esthetically pleasing. The photos hold the viewers’ attention and get the message across. The best high-quality images emotionally resonate with the viewer. Hopefully, viewers will feel positively towards your photos and thus your brand.

How To Achieve A Picture Perfect Photo

A budget is needed to build your social media accounts. Set aside funds for paid advertising and experienced professionals. Investing in proper equipment such as lights and cameras will improve your photos and your branding.
While smartphones have come a long way, the quality of a DSLR camera is significantly better than a smartphone.

Clear Photos

Now that you have the tools to take high quality photos, the next component is to figure out what you want the photographs to convey and how you want them to look.
The photographs should clearly show what you are trying to sell or promote. Keep it simple, with the product or item being the main focus. The less busy, the better!
Once you have figured out what your message is, the next step is to plan a well-composed photo. Think about space and balance—the closer the subject, the more space there should be around them, and vise versa. Each photo should be well balanced and not overwhelm or confuse the viewer.

Color

Color can make your photos pop, but too much color can be jarring. Think about complementary colors or mix in some contrasting colors. Try some photos that are subdued, or black and white for a unique feel. Don’t focus on one image. Think about your entire feed and how each photo will work together to create a feed that is consistent with your brand and esthetically pleasing. Following these guidelines should help you increase your likes and followers on Instagram.

creative photo

Now that you’ve learned some methods for increasing your social media presence, we’re now going to talk about how these photos will help you grow your following on Instagram.

A Picture Is Worth A Thousand Words

Social media is a powerful tool if used correctly. The majority of social media viewers scroll-through photos, and some like them at lightning speed without reading captions. Don’t focus on your caption. Let your photos do the talking. The photos you post are the most important part of building your brand.
If viewers read your captions, more than 60% of viewers will remember what you wrote if you had an effective photo. If your photos are confusing or aren’t clear, viewers will probably not remember your brand or have a clear idea of your brand image.

Increases Your Appeal

Brands that lack a strong social media presence are setting themselves up for failure, even if brands have strengths in other areas, such as quickly responding to comments on social media.
Low quality photos make your brand look bad because it looks like you don’t care about your brand, are unprofessional, and lack style. High quality photos portray your brand in a positive light. They help convey your brand as professional, trustworthy, and can attract more customers.
Great photos make the world of a difference for all brands—whether you’re selling something esthetically pleasing or not.

More Eyes On Your Photos

No surprise that the better your photos look, the more likely your brand is to gain more followers or likes.
While not every like or view on social media will lead to a follow, it doesn’t mean you should disregard likes and follows from viewers. Even viewers that have no intention of buying your product or checking out your website, they are assisting with growing your brand by liking or sharing your content, which is free advertising for your brand.
When someone is ready to purchase your product or service, they will be more likely to jump the gun with a brand that has a large number of followers. This shows viewers that a lot of individuals like your products. Viewers will associate your brand’s likes and followers as endorsements.

Less Is More

Social media is a balancing act, and it’s important to balance your brand’s social media presence. Post too often and your followers could get annoyed and unfollow; post too little and your brand’s followers could lose interest and unfollow.
If your brand posts a high quality image that conveys your brand’s message, it will leave a lasting impression on your followers and is more likely to be shared. A high quality photo is more effective than multiple low-quality images and allows your brand more time to focus on your next post and other business needs.
Building campaigns is a great tool to manage your posts. If there’s a holiday or event that is relevant to your brand, take multiple photos ahead of time and then unveil them weekly or once a month.

Strategize

Branding is very important. Find what works for your brand and adjust as needed. Branding makes the difference between your brand and over 80% of brands that don’t make it more than a year.
To make a lasting social media presence, you’ll want to strategize the right branding and budgeting to catapult your brand. Investing in your business will impact how long your brand lives and your success rate.

Other Methods

While high quality images can make or break your brand, don’t only rely on them. Here are some other tools to increase your brand’s social media presence:
Hashtags are a great way to increase your brand’s engagement, find new followers, and sniff out competition by following other similar brands. Many viewers track or follow hashtags that interest them.

Paid advertising can also lead to new followers. Social media platforms use algorithms to target accounts and products that viewers might be interested in.
Buy followers from our trusted and verified site for a quick and easy way to boost your profile and gain more followers. Click here for more information.



from
https://www.leoboost.com/blog/why-photo-quality-matters-on-social-media

Thursday, December 24, 2020

11 Of The Best Apps For Increasing Your Social Media Presence

VSCO

Instagram is one of the most popular social media applications. With over 1 billion users, it can be hard to stand out and grow your brand.
Here at Leoboost, we can help you become a social media maven on Instagram. Are you wondering how to get likes on Instagram? You can buy likes from us to increase your engagement and followers. Our likes are fast and affordable and they come from real people, not bots. Step up your Instagram game and then download these apps similar to Instagram for a strong social media presence across multiple platforms.
Here are 11 apps that can be used in tandem with Instagram for a unique profile that will help you get more followers while expanding your photography and social media skills.

1. Flickr

Flickr was released as a web-based photo-sharing site, six years before Instagram. It is designed as a hub for photographers, with a photo library where amateur and professional photographers can upload high-resolution photos, edit and organize them, share with others, and store them. Flickr is a great tool for organizing photographs and it has a feature where friends and family can add comments, notes, and tags to your photos.

Flickr is a great tool for people interested in photography and can be used to learn more about photography. Since Flickr is made up of a smaller community, it is a great tool to connect with others via email and comments and grow your social media presence.

2. Retrica

Retrica is a camera application and not a social media application. Users can upload photos and videos and share them with users. The app has many features: 180 photo filters, real-time effects, GIFs, and collages. The app also has stamps, stickers, and doodles to embellish your photos. Retrica can be used to create unique photos and has tabs for getting inspired.

3. Imgur

Imgur is known as the app for hosting funny viral images, memes, and GIFs. Add some humor to your social media presence by posting humorous images, GIFs, and videos on Imgur. This is a great app for discovering and watching the latest memes and GIFs, as well as photo captions. Users can collect their favorite photos and videos in their favorite folders. Imgur users can search for amusing content by categories. With that tool, you can find great memes and GIFs by searching for movies, music, art, and more.

4. Hipstamatic

Hipstamatic is simple: snap a photo and sit back as it applies vintage filters that make your photos look like they were taken with a vintage film camera. Hipstamatic also has analog controls that allow you to manually adjust the shutter speed, focus, exposure, and aspect ratio—settings of a film camera in the palm of your hand!
Hipstamatic also has multiple lenses for complete creative control. Users can experiment with different lenses such as fisheye or pinhole for unique photos. You can also save your favorite effects for quicker and easier use. One caveat: Hipstamatic is not free and is only available to iPhone users.

hipstamatic

5. VSCO

Arguably the most similar to Instagram, VSCO users can take photos and videos or upload them and edit their content using filters and editing tools. The app comes with 10 free VSCO presets—VSCO offers over 200 presets for advanced photo editing tools but requires a member fee. The free editing tools allow for a more tailored adjustment of your photos. Sharpening, tint, and contrast are just some of the photo adjustments VSCO offers. VSCO also offers video editing, where users can make their videos look the same by adding the same VSCO presets and editing tools as the photo editor. VSCO filters are often uploaded on Instagram, and using the VSCO hashtag can help increase your Instagram presence.

6. Yummi

For foodies, Yummi is a great app to share photos of all your yummy meals. It works as an interactive food journal, where users document their food journeys and follow other foodies. For each uploaded photo, users tag a location which then creates a comprehensive list of where users ate. The app doesn’t work for only dining out. Users can document their home cooked meals and track what they ate and when they ate. Users can connect with other foodies and get recommendations on where to eat, find recipes, and get recommendations.

7. Tumblr

Tumblr began as a popular blogging site. Founded in 2007, Tumblr allows users to post multimedia content, such as photos, videos, and GIFs. Users can follow other users blogs, comment on their posts and share posts across multiple platforms. Most of the features are accessible via a dashboard, where users can find what’s trending, staff picks, quotes, and related content. Users can share 30 second clips of music via Spotify. Tumblr also gives users the option of setting their blog to private.

8. Pinterest

Pinterest is a great virtual mood board that inspires. Users can find inspiration from boards ranging from crafts, recipes, to clothes. Pinterest users can find and share their favorite recipes, dream homes, and best ways to organize their closets. Users can pin items they like to virtual boards, and can create themed albums that can be shared or set to private.

pinterest

9. Dribble

Dribble is a community app for creatives. The curated feed shows the best in designers from around the world. Designers and creatives can post their creations, discover new designers, view job listings, and get hired. The app includes a feature where users can view GIFs in 3-D.

10. Unsplash

This app has a library of over 1 million photos that are free and uncopyrighted for personal and commercial use. Users can also submit their own photos and contribute to Unsplash. The plethora of photos can be saved off the app and used as your next wallpaper.

11. Snapchat

Snapchat is known for its disappearing photos and images, something that Instagram only recently implemented. The content on Snapchat typically disappears within 24 hours, but users can set their own time restraints. Users can also select who sees their stories and can screenshot photos and text. Snapchat is also known for its filters, which range from pretty to strange.

Try these apps for different photos and creative inspiration that could take your Instagram to the next-level. If you’re not sure where to start, our blog offers many different tips and tricks to catapult your Instagram to its full potential.



from
https://www.leoboost.com/blog/11-of-the-best-apps-for-increasing-your-social-media-presence

Wednesday, December 16, 2020

The Best Way to Create a Perfect Instagram Bio for Your Business

instagram bio

Are you struggling to grow your audience on Instagram? Do you constantly track your metrics, and find that your Instagram page is not as successful as you hoped – that it’s not getting enough likes, comments and shares? Do you feel like you’ve tried everything, but are stuck with the same number of followers as before? Then maybe there’s something simple that’s not quite right.

Have a look at your bio – is it engaging? Does it say what your business does? Does it draw people in?

Before you get started, you need to purchase Instagram likes. Buy likes from us, here at Leoboost, where we guarantee instant likes from real accounts. While you can also pay for adverts on social media and ask your followers to share posts, we especially recommend buying likes, because that means the algorithm will show your photo at the top of your followers’ news feeds and on the explore page. With likes, people will be more likely to find your page, and more likely to like your photos as well. Buying likes is the perfect first step to getting a profile that is taken seriously.

After these efforts, people should arrive to your page, see your bio, and take your site seriously.

In this article, we’ll explore how you can write the perfect Instagram bio for your business.

What is an Instagram bio?

When deciding whether or not to hit the ‘follow’ button on Instagram, people will look at your profile picture, your posts and story, and your bio.

Your photos show what you do, but your bio is your chance to explain your business.

The bio is important because it gives people a quick, concise summary of the content someone can expect to see if they go ahead and follow you.

The example below gives us all the information we need to know what the account @nytfood is likely to post about.

Your bio is that all important first impression, so it’s important to get it right so that you can gain followers and watch your metrics keep improving!

instagram for business

Before writing the perfect bio, make sure that you’re using an Instagram business account. This allows you to do more than you can on a personal account, like adding links to stories, creating ads, and checking your analytics to find out how engaging your account is.

Using a business account means you’re more likely to gain followers and likes, because you can reach a wider audience.

So what should I write?

Your bio needs to be short, but it needs to say what you do. Don’t make it so long people get put off even reading all of it.

If your business is one of many like it, your bio should explain why you’re different to other businesses like you – it needs to say what makes you special, and why people should come to you.

Maybe you’re an organic restaurant. Maybe you’re a plastic free grocery store. Perhaps you’re a vegan baker. Maybe you hand-make clothing for children, or you clean houses without using chemical cleaners.

Whatever your unique selling point is, people should find that out from your bio. There should be no need to delve further into your profile to work out what’s different about you.
If your business is different to most others, then here’s your chance to explain what your business does.

Taglines and hashtags

Large brands often don’t need to explain what they do, as most people will know that before reaching their Instagram profile. Big brands can use their slogans or taglines, like Nike’s “Just do it”, or “I’m lovin’ it” for McDonald’s.

But you can use taglines too, especially if you’re already using one on other social media. If you’re not, then Instagram is the perfect place to create your own tagline and start using it.

You can also use branded hashtags. Branded hashtags are hashtags that are unique to a business. So it could be your business name, your tagline, or one of your products, or the type of products you sell, the services you provide, or it could be based on your brand identity.

Link to your website

You should include a link to your website. Because the bio should be short and concise, and because your bio is limited to 150 characters, this is not the place to explain the history of your business, talk about your team, or go into detail about all of the products or services you can offer.

That’s what your website is for. It should be included in your bio to allow people to find out more about your business if they want to.

If you tried to include all that information in your Instagram bio, people are unlikely to stay on your page and read it all. If they’re interested, they can choose to follow the link and read more about your business.

Include other accounts

You can mention other accounts like you, as people are likely to follow you if they also follow an account you’ve mentioned.

Perhaps, for example, you’re a restaurant who uses meat from a local butchers. Include their Instagram handle in your bio! This can lead their followers to follow you, too.

Use emojis

You can write one or two sentences, or you could break your bio into bullet points. A great way to use bullet points is to replace the bullet points with relevant emojis, as can be seen in the bio below:

instagram bio emojies

They’ve included a tagline, a branded hashtag, a link to their website, their location and emojis, and explained what they have to offer. It’s easy to read, it’s to the point, and it’s interesting to look at. It even encourages followers to use their hashtag!

Emojis are great, because of the character limit in Instagram bios, and because everyone is using them. They’re a visual representation of what you want to say, and they make your bio visually interesting.

Test it out

It’s a good idea to write a few different bios, and then ask your friends, family and employees to vote for their favorite.

You could write a couple of different ones and then try laying them out differently. Play with them and see what you like and what other people like.

This will help you to decide on what’s best for your business, and work out what is the most interesting for others to find when they reach your Instagram page.

Remember your objectives!

Make sure that you write your bio with the focus of your business in mind – why is it that you want Instagram followers? Try not to get lost in gaining followers and likes, and remember the goals of your business when writing your bio.

For more information and tips about Instagram, check out more tips from our site here. We put out new, helpful content every week!



from
https://www.leoboost.com/blog/the-best-way-to-create-a-perfect-instagram-bio-for-your-business

Thursday, December 3, 2020

Step Up Your Hashtag Game: Instagram Edition

love to hashtag

If you’re looking to effectively, and efficiently boost your social media presence, you’ve come to the right place.

It’s always a good idea to buy 100 likes at least to get started and improve your posts credibility, then after that, there are even more ways to connect with others organically, and promote your posts in order to maximize your Instagram’s potential.

Nowadays, the pound symbol (#) is used for far more than just representing numbers. Starting in 2007, Twitter created the hashtag in an effort to group together words or topics that other people were talking about. For example, when hashtagging #MarchMadness or #TheBachelor, anyone on Twitter discussing the topic could see automatically what other people using the hashtag were saying. In addition to sharing your own thoughts, using hashtags is a great way to explore content, and discover new perspectives!

The Most Popular Hashtags

When looking on your explore page, you can tell right away what some of the most popular hashtags might be. For the most part, they can be pretty generic and cover a lot of different types of content. That way, the hashtag is super inclusive to different users and their shared experiences.

Here are a few of the most popular hashtag topics from the “explore” page:

  1. #Travel 516 million posts
  2. #Photography 628 million posts
  3. #Art 689 million posts
  4. #Food 406 million posts
  5. #Selfie 430 million posts
  6. #OOTD 323 million posts
  7. #Music 328 million posts
  8. #Beauty 401 million posts
  9. #Love 1.9 billion posts
  10. #TBT 574 million posts


Each of these topics can mean a lot of different things to a lot of different people, and therefore, using them in your posts will bring more attention to your page, and connect you with people across the globe that are talking about the same things.

Hashtags in Your Instagram Stories

You’ve probably seen people using hashtags in their Instagram captions, but how about in their Instagram stories? Most people don’t post a photo to their feed every day, but many people do post multiple Instagram stories every day!

Since Instagram stories can only remain up for 24 hours, the content is typically more current, and time sensitive. When posting an Instagram story, the app makes it super easy to add hashtags that will stand out. When clicking the middle button in the Instagram story toolbar, you’ll have the option to add your location, mention a friend, or add a hashtag – to name a few possibilities.

When adding a hashtag to your story in this way, it will then show up on a master Instagram story which chronologically collates all the stories that are hashtagging the same things. This will optimize the number of people viewing your story, therefore increasing the potential of driving traffic to your page.

Using Hashtags to get Ideas

Like Pinterest, some people use Instagram to get ideas about places to travel, trending styles, DIY projects, or workout plans. Knowing which hashtags to search is a great first step in learning how to explore any topic that piques your interest.

For example, are you or someone you know planning a wedding? Or are you just a lover of weddings? You don’t have to be engaged to give it some thought! But if you are, these are some super popular wedding related hashtags to give you the best ideas for your big day.

  • #honeymoon
  • #engagementrings
  • #weddingdress
  • #wedding

Whether you prefer working out in a gym, or in the comfort of your own living room, Instagram is full of fitness influencers ready to show you their favorite workouts. Looking for something to strengthen those biceps? Or maybe you want a little low impact cardio? Instagram can be a great place to learn effective new workout routines.

Even if working out is already a part of your daily routine, it can be super fun to check out what your fellow fitness friends like to do. Just search these hashtags to learn more!

  • #cardio
  • #abs
  • #hustlehard
  • #legday
  • #noequipment

Special Hashtags

Many festivals, concerts, and weddings typically have a hashtag that is targeted to the special event. Using these hashtags can easily connect you with people going through the same experience.

If you’re a business owner, establishing hashtags for your brand can help you evaluate your business’s reach, and progress. Having or using specialized hashtags will help you hone in on content related to your event/brand, inspire interest, and widen your audience.
Special hashtags can also include a hashtag that is trending due to a special day. During a nationwide election, or the Game of Thrones finale, hashtags are used to bring people together in conversation. Using trending hashtags correctly, and evaluating a broad portion of perspectives can help you understand what people are thinking, and feeling in a timely way.

Goal Oriented Hashtags

Some people use hashtags to achieve a certain goal. Using goal oriented hashtags can be considered anything from a trending Instagram challenge, to an attempt to expand your network. Let’s break it down

Instagram Challenges: Every once in a while, an Instagram challenge will start trending, and the hashtag is the only way for people to establish their participation. Here are some examples.

  • #100happydays – This challenge was designed for people to share photos of things, moments, or people they were grateful for, for 100 days straight.
  • #challengeaccepted – After posting a black and white selfie, women aroudn the world captioned the photo with this hashtag. Though it was widely spread as a means of female empowerment, the trend had a much deeper meaning. As Turkish women are being killed on a daily basis, the trend began as a way for them to show solidarity with one another. Though a lot of Instagram challenges are lighthearted, it’s always important to research the intent before participating.

    • #dollypartonchallenge – The queen of country, Dolly Parton herself, started this challenge as a way to showcase all her personalities. It features the photo you would use for LinkedIn, for Instagram, for Facebook, and for Tinder.

  • #pushupchallenge – This challenge that went trending in March asked people to record themselves doing 10 pushups, and tag friends to challenge in return.

Hashtags can have a lot of power. Remember, #metoo started as a way for women to speak up in solidarity about sexual assault, harrassment, and abuse. #Blacklivesmatter has also been a way for protestors to follow activity within the movement. The possibilities for hashtags are endless.

Hashtags can also be a super simple way to expand your network. If you’re just starting out on Instagram, these hashtags can be used to invite new people to your page.

  • #followforfollow
  • #likeforlike
  • #followme
  • #followtrain

Understanding how to use hashtags to connect with others is the best way to build a strong, relevant platform. You can always find more tips and tricks to boost your Instagram on our blog.

 



from
https://www.leoboost.com/blog/step-up-your-instagram-hashtag-game

Monday, November 9, 2020

Instagram Tips Every Writer Needs to Know

tips to writers

Maybe you plan on self-publishing so you want to create an audience. Maybe you plan on finding an agent and publishing company so you want to boast an online following in your query letter.

Whatever your situation, Instagram is the place to be for the modern writer.

Fluctuations in your Insta followers are normal—to a certain degree, of course—so if you’re dealing with peaks and valleys in your Insta follower analytics, know that’s normal. That being said, however, there are plenty of ways to retain more Instagram followers.

Artists of all kinds are tapping into Instagram and turning it into an absolute goldmine.

Through Instagram, you can promote your books, articles, or poetry, you can connect to other writers, you can build and maintain an audience, and more, without taking away from your precious writing time.

In this article, we will provide you with a road map for using Instagram to your advantage as a writer.

1. Buy followers from Leoboost

For your first step, you could buy followers on Instagram. Leoboost can make the whole process of buying followers affordable and easy.

Buying followers can be the first step to gaining organic followers. This is for a few reasons.

  • Accounts with more followers get certain features like the “Swipe Up” Feature on Instagram stories
  • Accounts with more followers end up on the Explore page more often
  • People trust accounts that already have a certain number of followers more than they trust new accounts or unknown accounts
  • The more followers you have, the more likely it is that you show up near the top of your followers’ news feed, which leads to more engagement

Buying followers could be a good way to get started, then after that, the organic traffic comes rolling in.

2. Not Just any Hashtags… the Right Hashtags

Studies show that the right number of hashtags so that you can gain an organic following without looking to spammy is between 5 and 10. After that, it takes the attention away from your post and caption.

With that limited number of hashtags, it’s important to pick the right ones. Here are some tips for finding the right hashtags.

  • Don’t copy/paste your hashtags in each post, do the research each time.
  • Only hashtag in your niche. It doesn’t matter if #love gets a lot of traffic if no one following it is interested in your specific niche.
  • Add hashtags in your comments to keep your post looking clean.
  • Use a hashtag research tool
  • Follow other authors in your genre and notice what hashtags they use
  • Use low-density keywords where the competition is lower, especially if you’re a new author trying to build an audience.

2. This isn’t a Commercial

If every single one of your posts is a promo for your book, then your followers will grow disinterested and unfollow.

In marketing, they use the 80/20 rule. That means 20% of your content is promotional, and the other 80% is content that is simply interesting content in your niche.

For an author’s account the possibilities are endless. You could share memes, images, fan art, sketches, a photo of you writing, and more.

Just remember to keep up an aesthetic or theme. Followers should be able to infer what your account is about as soon as they land on your page. People like to know what to expect, and they’re more likely to follow if they can see that you are consistent.

markmason instagram

3. Try a Giveaway

These are always recommended for new Instagram pages trying to get their start, but it’s especially easy for an author because you already have your product: a signed copy of your latest release!

If you still are not well-known, then try pairing with a more popular author in your genre and offering a giveaway of their book and your book.

Tell people to tag their friends in the comments for a chance to win, or request that they follow you and the other author. It’s a small investment with big results in terms of engagement!

tag books giveaway in instagram

4. Build a Community

Follow other authors who are similar to you. Follow them, and engage with their readers!

Not only will you potentially gain new followers, but you might make some friends and connections in the process.

And remember, when you post pictures, the amount of engagement on each post is what the algorithm uses to determine how high to prioritize your photo in your followers’ news feeds. So, bump up that engagement!

Include a call to action in your caption, such as, “Comment your favorite character,” or “Where are you reading from?” This spurs people to leave comments and start conversations with one another.

Along with that, always reply to your followers. Perhaps the day will come when you have so many followers it’s hard to reply to all of them, but make it a priority. If your followers feel seen and appreciated, then those followers are more likely to become clients.

5. Plan your Posts in Advance

Sometimes writers are asked to act not just as writers, but also marketers, salesmen, managers and more. If you want to save time on the business aspect and thus spend more time writing, then planning your posts might be the first step.

Use a software that allows you to plan out your posts on a desktop. Schedule them, and forget about them.

Plan out your posts once a week, then the software will upload for you every day. This makes your posts consistent (which the algorithm loves), and it also allows you to post exactly when you’re followers are online.

In a business account or creators account, you can study the demographics of your followers, which includes the time of day they use Instagram. With that information, you can post right when your followers are online and ensure that your image comes up at the top of their feed.

many libraries

Conclusion

With some consistency and focus, Instagram can be a great tool for any budding business. Whether you post images related to your niche, memes, sketches, or poetry, use these steps to build your author’s page and you will be a lot more enticing to publishers, and rack up those book sales!



from
https://www.leoboost.com/blog/instagram-tips-every-writer-needs-to-know